Flipside AV

Amplifying an audio-visual brand’s offering

Flipside AV are a professional audio, video, and lighting installation company with more than a decade of experience as the UK’s trusted, no-nonsense experts in professional audio-visual integration. 

Flipside approached Freebook Global Technologies needing an engaging and intuitive website that would link to their existing CRM system. This connection would then help to generate leads from new customers and repeat business from their existing customers.

Flipside AV on laptop

Action

Our web design and web development teams gathered together all the project requirements from the client and developed some initial wireframes of the new website. Once we reached the desired functionality and design of the site, we relayed it to the client. After a couple of minor design tweaks, the website was complete.

Challenges

One challenge we faced when developing the new website was adding a clear distinction between the services offered, venues catered for, and solutions available from Flipside. This distinction was vital for allowing new and existing customers to navigate the new site with ease and find the solution they need.

Result (What We Did)

We developed and built a clear, easy to navigate website with a fresh and simple look, with clear distinctions between the services provided by Flipside. The client was pleased with the look and functionality of the site and felt that it was easy to navigate and that the quality and volume of the leads would improve.

Flipside AV mobile device
Flipside AV tablet

Our team collaborated well to create a solution by analysing the requirements to come up with a user journey and layout to deliver the results desired by the client.

We've worked with Freebook Global Technologies for a very long time now so there really was no question of where we'd go with our new rebrand and website. We were assigned a project manager, Verity, and she was exceptional from the off. I felt informed and looked after throughout the process.

The design stage of the project was really promising, I felt like my vision was understood and interpreted really well. We went through a couple of design tweaks but nothing major.

Delivery of the project was on schedule and on budget.

I feel like we've ended up with a site that conveys who we really are as a business and we have definitely seen an improvement in the calibre of new business enquiries we've received since.

James Cooper, Managing Director

Flipside AV Homepage
Flipside AV Venues

Let's Collaborate

No one understands your business better than you, which is why the work we do with our clients is collaborative.