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We are passionate about the work we do, which is why we regularly research and update our blog with original content to keep you updated with industry news.

How To Adapt For Search After Google's May 2020 Core Update

Tuesday, 12 May 2020 James Roberts , In: Digital Marketing

How To Adapt For Search After Google's May 2020 Core Update

The latest Google update seems to have delivered positive results for frequently visited sites during the coronavirus outbreak. Google stated that they have never seen as many searches for a single topic over a sustained period of time as ‘COVID-19’, so it is clear that the pandemic has influenced the latest update.

Voice Search - Should It Play a Part in Your SEO and Marketing Plan?

Wednesday, 06 May 2020 Wiktoria Niedbala , In: Digital Marketing

Voice Search - Should It Play a Part in Your SEO and Marketing Plan?

Voice search is growing in popularity, with more and more businesses optimising for voice-based search. In this post, we explain the top voice search statistics, facts and trends that can help you create a good SEO and marketing plan for voice search.

A Day in the Life of a Security Analyst

Tuesday, 21 April 2020 Nick Layton , In: Technical

Brandon Akal and his journey to becoming a security analyst

A Day in the Life of a Security Analyst

Brandon Akal's security journey has taken him from rural South Africa via the mountains of Afghanistan to the south of England. Helping to set up a network in a desert was one challenge, but IT security throws up many different scenarios and thanks to his experience and knowledge, he has an opportunity to help businesses manage and protect their data.

How to Improve Your Business During Coronavirus Lockdown

Wednesday, 25 March 2020 Amy Godfrey-Bawden , In: Digital Marketing

How to Improve Your Business During Coronavirus Lockdown

Understandably, many companies will feel overwhelmed at this time during the Coronavirus outbreak, focusing on protecting their families and staff. While such matters are an absolute priority and should be your primary consideration, for businesses looking to utilise this potentially quiet period to re-evaluate business processes and develop new ideas, we have listed some opportunities to better your business.

Tips And Tricks On Working From Home

Tuesday, 24 March 2020 Wiktoria Niedbala , In: TechnicalDigital Marketing

Tips And Tricks On Working From Home

Once a luxury, now a norm. Protective measures around the world are being taken after the outbreak of Covid-19. Companies everywhere have rolled out mandatory remote work, which can be a drastic change to what most employees are used to.

Five Ways to Give Your Digital Marketing Strategy a Refresh

Wednesday, 12 February 2020 Sammy-Jo-Wilsher , In: Digital Marketing

Five Ways to Give Your Digital Marketing Strategy a Refresh

In the world of digital marketing, it's crucial to stay one step ahead of the competition which means you need to constantly rethink and develop your marketing strategy. Here are just five ways that you can help refresh your digital marketing in 2020.

How Artificial Intelligence Will Shape the Future

Monday, 16 December 2019 Amy Godfrey-Bawden , In: Digital HealthTechnical

How Artificial Intelligence Will Shape the Future

Artificial intelligence (AI) is a rapidly developing and advancing technology whereby machines have the capacity to learn from the data they gather. With AI systems being developed for use in healthcare, education, the workplace, and more, how drastically will AI shape the future?

A Day in the Life of a Business Development Executive

Monday, 02 December 2019 James Roberts , In: DesignDevelopmentDigital Marketing

A Day in the Life of a Business Development Executive

Matt Kerley is Freebook Global Technologies’s Business Development Executive and has a wealth of experience in meeting new clients and exploring the steps they need to take to improve their online presence based on the recommendations of our experienced team.

Creating a Successful YouTube Strategy

Thursday, 07 November 2019 Nick Layton , In: Video & Photography

Creating a Successful YouTube Strategy

If you’re a YouTube overnight sensation, congratulations, you’ve made it, but most YouTube channels start small and increase with subscribers and likes over time. Either way, holding onto an audience is key.

Start Preparing Your Christmas Marketing Campaign

Thursday, 10 October 2019 Amy Godfrey-Bawden , In: Digital Marketing

Start Preparing Your Christmas Marketing Campaign

There are Christmas adverts on the TV and plenty of Christmas items in the shops already, but have you got your eCommerce Christmas marketing strategy ready?

Security Woes – a Concern for Everybody

Wednesday, 21 August 2019 Amy Bennett , In: Technical

Security Woes – a Concern for Everybody

The recent Capital One data breach has sparked concerns over data security. In this article, we look at what businesses can do to help reduce the risk of a data breach.

A Day in the Life of a Software Engineer

Wednesday, 14 August 2019 Amy Bennett , In: Development

A Day in the Life of a Software Engineer

We chat to Daniel Young about his role as Software Engineer at Freebook Global Technologies and find out why it's pretty cool to be in the IT crowd. 

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