Right now, it seems that everyone is talking about Bluesky as a possible replacement for Twitter/ X. Our latest blog explores what it is and whether it will ever be a full replacement for the social media giant.

Explore how to boost leads with Google Ads WhatsApp Extension, learing how to set it up for success and use the extension for effective messaging campaigns.

Generative search is revolutionising how we discover information by generating answers and insights in real-time. Explore how this shift is reshaping the future of search.

Join us as we take the plunge into digital PR and learn how a strategic approach to public relations for your business is essential to any SME or start-up. In this article you’ll find practical steps to building and executing your first ever digital PR campaign, so, let’s get started!

It sometimes feels like a new social media platform is popping up every day, but it’s less common to see a new platform popping up from one of the largest industry competitors in the world.

Having an optimised product listing is crucial for succeeding on Amazon. This involves tailoring every aspect of your listing, including images and copy, to align with Amazon's ranking factors. In this blog post, we'll explore some of the key factors that make a perfect Amazon listing.

In this blog, we break down what IP addresses are into easy-to-understand areas. We also explore various IP look-up tools, how they work and how valuable they are to add to your marketing and sales arsenal. Read our article to find out more.

Social media platforms change constantly in order to provide a better user experience for people and businesses, and to keep up with competitor platforms. In November 2022, Meta announced that it would be rolling out the new Pages experience across Facebook and that the classic Pages experience would no longer be available. Read on to find out how you can make the most of the new Pages experience, before we say goodbye to classic Facebook pages once and for all... 

Back in October 2020, Google released its first highly anticipated decade-long upgrade of Google Analytics, entitled Google Analytics 4. At its core, it sees the amalgamation of two property types (Universal Analytics for measuring websites, and Google Analytics for mobile app activity) into one all-encompassing property type; Google Analytics 4 Properties.

If you've ever heard the phrase SEO while looking into your Digital Marketing strategy and are not completely sure what it is, then you have come to the right place. Our SEO expert, Matt is here to explain what SEO is and how it works to help improve your website's online visibility.

Freebook Global Technologies's SEO team keep up to date with all the latest algorithm updates made by Google. This includes the most recent link spam update from November. We explore the outcomes of this update and why it might have impacted your rankings.