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As of 6th February 2017, call extensions will be automatically generated and included in AdWords mobile ads if there is a prominent phone number featured on the landing page of the website.
Facebook has launched a new online platform called Creative Hub, for marketers, brands or anyone else involved in the creation of Facebook and Instagram ads.
Google has announced that it has begun testing mobile-first indexing, using mobile content instead of desktop, to decide how to rank sites within search results.
Google AdWords’ new click-to-message mobile ad extensions will be rolling out globally over the next few weeks, allowing users to connect with advertisers via SMS text messaging.
Google have confirmed that Penguin 4.0 has begun rolling out today, nearly two years since the last update. It will now run in real-time as part of the core search algorithm.
Google have begun a global rollout of Accelerated Mobile Pages (AMPs) within the mobile organic search results. Users will now start to see AMP results within the organic listings, labelled with the AMP tag.
LinkedIn has updated its Android and iOS mobile apps with a new feature in the search tool. Users will now be able to search by topic and hashtags to find related content and professional knowledge...
In a bid to further enhance mobile search experience, Google have announced that from 10th January 2017, they will begin to crack down on websites that use intrusive interstitials.
Google have officially launched three new updates to Google AdWords as of 26th July 2016 – Expanded text ads, responsive display ads, and device bid adjustments.
Google has recently announced a significant change to its AdWords ads, with the soon-to-be introduced Expanded Text Ads. In this article, we discuss what you need to know about the new ad format.