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Google have recently declared that a new ranking signal is being used in determining search engine results. Websites that make use of the secure HTTPS will receive a slight ranking boost.
The competition for top positions in search engine result pages is huge, with an abundance of companies fighting it out for those all-important first page listings.
Google recently released another update to their search algorithms, this time around the update is not focused on web spam as many previous updates such as Penguin and Panda have been but is focused on Local Search.
Owners of businesses will often find themselves giving hours and hours of their time carrying out jobs and tasks that could be simply assigned to others. Read to find out why outsourcing your social media is often the most cost and time-effective solution for business owners.
One of the most important parts of an SEO strategy is keeping close tabs on your backlink profile, monitoring and addressing any activity accordingly as it is spotted.
Google has recently released a new edition of its Quality Ratings Guidelines, a totally rewritten manual that Google’s search result raters will be using when assessing the quality of sites in search results.
As we know, Google are constantly updating their methods and making changes to the way in which their search algorithm brings up results in the search engine pages.
Occasionally we see small websites being able to outperform larger sites in Google search results pages. In Matt Cutts’ recent Webmaster Help video, he discusses the possible reasons...
Google’s Panda algorithm is intended to help sites with original and quality content to achieve better search rankings, with those sites that contain poor value or spam-laden content losing out on top spots.
When it comes to making decisions, business owners will frequently look for the low cost solutions in order to save money in the short term. This same logic is often applied when choosing SEO...
Google’s Panda algorithm was brought out to target sites with low quality content. Were you unlucky enough to be affected by this? Why was your site affected?